NBCUniversal and Hornbill Capital co-lead $80M round for EloElo, owner of Story TV

EloElo Group, the Bengaluru-based parent of Indian microdrama platform Story TV, has raised an $80 million Series C round co-led by NBCUniversal and Hornbill Capital. MIT Investment Co. participated as a new investor, joining existing backers Play Ventures, Kalaari Capital, Waterbridge Ventures and Griffin Gaming Partners. The round lifts the company's total funding, though the summary does not give the new figure. For short-form drama producers in India, backing from a major studio group could signal growing attention to the format from larger players.

Do you find short, episode-by-episode dramas easier to finish than full-length shows?

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